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What Clients Love
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Normal Price: $13.48
Offer Price: $10.37
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Harry Beckwith is the author of Selling the Invisible and The Invisible Touch, both marketing classics. Now he applies his unparalleled clarity, insight, humor, and expertise to a new age of mass communication and mass confusion. What Clients Love will help you stand out from the crowd - and sell anything to anyone.
From making a pitch to building a brand, from designing a logo to closing a sale, this is a field guide to take with you to the front lines of today's business battles. Filled with real tales of success and failure, it shows you how to:
-Fly a Jefferson Airplane. Everyone knows there's a Jefferson Monument, but a Jefferson Airplane? A brilliant, attention-grabbing name often includes the unexpected and the absurd.
-Strike with a Velvet Sledgehammer. It's not a hard sell. It's not exactly soft. Selling well means finding the fine line between modesty and bragging, and driving the message home.
-Speak to the Frenchman on the Street. A French mathematician believed that no theory was complete until you could explain it to the first person on the street. Marketers, écoutez!
-Dress Julia Roberts. Why one scene from Pretty Woman can teach you more about service than a full year of study at a top school.
What Client's Love will help you get focused, stay focused, and follow the essential rules to success - by doing the little things right and the big things even better.
Normal in-store physical product price: $18.98
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Soul of the Fire
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Normal Price: $29.95
Offer Price: $23.04
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Terry Goodkind returns to the epic Sword of Truth saga in a tale of sweeping fantasy adventure bound to enthrall his growing legion of fans. In Temple of the Winds, the New York Times bestselling fourth novel in the series, the Seeker of Truth Richard Rahl and Mother Confessor Kahlan Amnell risked their lives and souls to free the land of D'Hara from the scourge of a magical plague. But in doing so they accidentally unleashed the Chimes, a magic whose threat will reach far beyond D'Hara.
Now it has become terrifyingly clear that the Chimes have the potential to bring down all that Richard and Kahlan have worked to protect, and even the power of the Sword of Truth may not be enough to stem the tide of their unleashed magical force. But if the Chimes cannot be stopped, first they will ravage Richard and Kahlan, then all of D'Hara, and then the entire world ...
Normal in-store physical product price: $29.95
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Rich Dad's Advisors: The ABC's Of Getting Out Of Debt
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Normal Price: $15.28
Offer Price: $11.75
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From the author of the Rich Dad's Advisors books Own Your Own Corporation and How to Buy and Sell a Business comes a guide to estate planning.
Learn how to trade bad debt for good debt and maximize credit in this step-by-step guide. Get the details on the fastest ways to wipe out bad debt, as well as simple strategies to maximize one's credit rating. Whether trying to get out of debt, or making sure one's credit is in the best shape possible, readers will discover that this book can be worth thousands of dollars!
Normal in-store physical product price: $24.98
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You - The Owner's Manual
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Normal Price: $19.95
Offer Price: $15.35
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You probably think you know a lot about the human body. The reality is that most of us know very little about this miraculous, scientific, and artistic system of anatomy. When it comes to your longevity and quality of life, understanding your internal systems gives you the power, authority, and ability to live a healthier, younger, and better life.
You: The Owner's Manual challenges your preconceived notions about how the human body works and ages, then takes you on a tour through all of the highways, back roads, and landmarks inside of you. You'll learn about all of your blood-pumping, food-digesting, and keys-remembering systems and organs.
Just as important, you'll get the facts and advice you need to keep your body running long and strong. You'll find out how diseases start and how they affect your body -- as well as advice on how to prevent and beat conditions that threaten your quality of life. You: The Owner's Manual gives you an easy, comprehensive, and life-changing how-to plan for fending off the gremlins of aging.
Normal in-store physical product price: $29.95
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Thomas Hobbes: Leviathan
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Normal Price: $9.95
Offer Price: $7.65
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Knowledge Products is a leading publisher of educational audiobooks. The subject matter is primarily based on the great ideas and events of history.
Leviathan is a vigorous defense of a strong central government that was originally published in 1651, just after the English wars of 1642-49. This commentary on the work explores the social and political turmoil during which Leviathan was written, including an examination of the radical political philosophies spawned by opposition to Stuart monarchy in England. It explains the materialistic foundation of Hobbes's philosophy and how this influenced his theory of man, society, and government. Special attention is paid to Hobbes's theory of the "state of nature," the social contract, and the governmental sovereignty. The right of resistance against unjust laws and the right to liberty of conscience also are discussed.
Exclusive on-line price!
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Newjack
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Normal Price: $24.95
Offer Price: $19.19
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Newjack: Guarding Sing Sing is the story of Conover's rookie year as a guard at Sing Sing. It is a nerve-jangling account of his passage into the storied prison and the culture of its guards - both fresh-faced "newjacks" like Conover and brutally hardened veterans. As he struggles to be a good officer, Conover angers inmates, dodges blows, works to balance decency with toughness, and participates in prison rituals - strip frisks, cell searches, cell "extractions" - that exact a toll on inmates and officers alike.
The tale begins with the corrections academy and ends with the flames and smoke of New Year's Eve on Conover's floor of the notorious B-Block. Along the way, Conover also recounts the history of Sing Sing, from draconian early punishment, to fame as the citadel of capital punishment, to its present status as New York State's "bottom of the barrel" prison.
This book will become a landmark of American journalism - the definitive presentation of the impasse between the need to imprison criminals and the dehumanization of inmates and guards - that almost inevitably takes place behind bars.
"Newjack is an astonishing work by a gifted - and dedicated - journalist. Ted Conover takes us into the dangerous, sad, amusing and instructive soul of one of America's best known prisons." -- Tom Brokaw
Normal in-store physical product price: $24.95
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